
Like many of its customers, FSB is a typical medium-sized German enterprise.
With a workforce of about 600 employees, the company is still family-owned and noted for a particularly close relationship with its staff, its customers, and its location.
In 1881, Franz Schneider established the company in Iserlohn as a belt-making factory that also produced fittings for furniture. Following World War I and relocation of the facility to Brakel in Eastern Westphalia, the company’s production gradually shifted from fittings for furniture to fittings for building construction.
Up to the beginning of the 1980s, FSB hardly distinguished itself from other major enterprises of the industry in terms of company history, marketing concepts and product portfolio. This changed in 1981, when we began to review our product range and find a new position for the FSB brand. FSB left the customary anonymity within the industry behind and set itself the target of creating an awareness of quality in consumers of door handles, a product once neglected as a commonplace commodity.
Today it is obvious that this strategy has proved successful. Not just for FSB, but for the industry as a whole.
10 convincing arguments for a successful partnership: